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Luyin Pavilion plans to increase the number of stores to 300 to launch sub-brand

Luyin Pavilion plans to increase the number of stores to 300 to launch sub-brand "G Coffee" in 2014.

Chinese catering has a long history, but it is a pity that there are only two catering enterprises that have succeeded in IPO in the A-share market: Quanjude and Hunan and Hubei. Since then, Jingya, Guangzhou Restaurant, GouBuLi and other catering chains have also submitted A-share listing applications, but are stuck in the sustainability of profitability. It is also widely rumored that China's securities regulators plan to raise the annual profit standard of IPO for catering enterprises from 30 million yuan to 50 million yuan.

2014-04-27
Brand without value; how to make the cup of coffee in the guest's hand

Brand without value; how to make the cup of coffee in the guest's hand

Brands without value-that's how winnie town sees its current so-called coffee chain moguls such as starbucks on the island. Crazy expansion enclosure, blindly emphasize the store configuration decoration area has become the main symbol of the shop. The people in the coffee circle never drink coffee from Shangdao and Starbucks. Winnie Town said it was the consensus of the circle. Even Howard Howard, president of Starbucks,

2014-08-25
Starbucks is lost again?

Starbucks is lost again?

Starbucks finally made its move. Starbucks recently announced the full launch of its new logo. The mermaid representing Starbucks finally broke through the limitations of the coffee cup and swam to a wider area. Starbucks 'logo in China is gradually changing. A few days ago, Li Jing, public relations director of Starbucks China, told the reporter of China Enterprise News that all coffee cups are now

2016-09-21
Starbucks embarks on the road of

Starbucks embarks on the road of "espresso" in China

Driven by caffeine, Starbucks coffee (Starbucks) has seen explosive growth in Asia. Starbucks plans to expand its 500 stores in China to at least 1500 stores in the next three years, according to a company announcement. The report predicts that by 2014, the company's business in China will become the second largest market outside the United States.

2014-04-27
South Korean chain brand

South Korean chain brand "Coffee accompany you" overexpanded and caught in a "confidence crisis"

South Korean chain coffee accompanies you in over-expansion and trust crisis Hangzhou's first store closed a few months ago our reporter Zhu Yao was publicly protested by franchisees, many domestic stores have closed one after another, and Korean chain coffee brands with bad news have accompanied you. It has become a hot topic recently. As early as the end of last year, it was caught in frequent shop closures, and coffee was rumored to accompany you facing operational difficulties.

2015-05-15
Carving time: how to prop up a Wenqing industry chain with a cup of coffee

Carving time: how to prop up a Wenqing industry chain with a cup of coffee

The sculpture time has spread all over Beijing, Shanghai, Xi'an, Nanjing, Hangzhou, Fuzhou and Shenzhen. Preparations for Dalian, Yangzhou and other places are under way and will open soon. In the late 1990s, the carving time of the Zhuang Mingli, affectionately known as the small and small shop of Peking University (near Peking University), often closed during business hours. And now the family is marked with clarity.

2014-07-17
How to choose a household automatic coffee machine?

How to choose a household automatic coffee machine?

Whether domestic or commercial, semi-automatic or fully automatic, it is important to choose a professional supplier and a brand with a good reputation at the time of purchase.

2014-07-25
Coffee Industry develops Coffee Market consumption in China reaches 300 billion yuan

Coffee Industry develops Coffee Market consumption in China reaches 300 billion yuan

Wang Caihua, a senior research and management expert in China's coffee industry and deputy director of the coffee shop standardization promotion and management committee, said: according to relevant industry data, China's coffee market will continue to expand. China's coffee market will enter a period of rapid growth in the next 10 years, and its consumption is expected to reach 300 billion yuan by 2020. Wang Caihua believes that China's strong economy is real.

2015-01-12
Korean Coffee Brands make efforts to distribute the Chinese Market

Korean Coffee Brands make efforts to distribute the Chinese Market

Specialty stores in China are expected to break through a thousand this year and the domestic coffee market is setting off a Korean wave towards the end of the year. As South Korea's local coffee market is close to saturation, Korean coffee brands have begun to turn to the fast-growing Chinese market. According to statistics, the number of Korean brand cafes in China is expected to exceed 1000 this year. The large-scale expansion of Korean brands has also made the traditional coffee giants Starbucks and COSTA big.

2014-12-15
The Theory of Cafe Evolution in China: chain Brand expansion accelerates the explosion of demand for many years

The Theory of Cafe Evolution in China: chain Brand expansion accelerates the explosion of demand for many years

Is the cafe springing up everywhere, a burst of demand that has accumulated for many years, or a market bubble? Xin Zixiang, the president of Man Coffee, is very busy recently because he is going to open a lot of new stores. He will not only supervise the 20 new stores under construction, but also plan for the 60 stores that have already been signed and will be built. Since the first store settled in Wangjing in Beijing three years ago, diffuse coffee has been opened all over the country.

2014-04-27
Hot! The consumption of Chinese coffee market is expected to reach 300 billion yuan in 2020!

Hot! The consumption of Chinese coffee market is expected to reach 300 billion yuan in 2020!

In recent years, there have been a lot of comments on China's coffee market. How big is the consumption of China's coffee market in the future? Some experts pointed out that by 2020, the consumption of China's coffee market is expected to reach 300 billion yuan! Wang Caihua, a senior research and management expert in China's coffee industry and deputy director of the coffee shop standardization promotion management committee, said: according to relevant industry data, Chinese coffee

2015-09-08
Starbucks formulates global expansion plan to open 2400 new stores in two years

Starbucks formulates global expansion plan to open 2400 new stores in two years

Starbucks, a coffee shop chain based in Seattle, has made plans for global expansion and will open 2400 new stores worldwide in the next two years, bringing the total number of chain stores to more than 20000, the Los Angeles Times reported. Chain stores will spread across six continents. The CEO of Starbucks announced at the company's biennial investor conference on Wednesday.

2014-04-27
Have you lost the game of selling yourself or going out of business? It is all caused by excessive expansion and loose joining.

Have you lost the game of selling yourself or going out of business? It is all caused by excessive expansion and loose joining.

Like a sparkling fireworks, Korean coffee poured into China with the trend of Korean stars, suddenly brilliant, then dim. In June this year, coffee accompany you was exposed because the capital chain broke or will sell Kopi Luwak. After coffee accompany you (caffebene), another Korean coffee company has encountered a situation. Its prosperity is booming and its death is sudden. Korean coffee has turned from a hot market to a sharp decline.

2016-01-06
The share price has risen sevenfold in three years. Starbucks cooks Golden Coffee.

The share price has risen sevenfold in three years. Starbucks cooks Golden Coffee.

Although the US stock market has adjusted for two consecutive weeks, the share price of Starbucks, the world's largest coffee and beverage retailer, rose against the trend, reaching an intraday high of US $61.98 on Friday (13th). And finally closed at 61.67 US dollars, once again setting an all-time high of intraday and closing prices. Starbucks shares have risen 27.5% year-to-date, and

2014-04-27
Coffee industry China's coffee market is growing rapidly.

Coffee industry China's coffee market is growing rapidly.

Wang Caihua, a senior research management expert in China's coffee industry, said: according to relevant industry data, the space of China's coffee market will continue to expand, and it will enter a period of rapid growth in the next 10 years. China's coffee market consumption is expected to reach 300 billion yuan by 2020. Wang Caihua believes that the expansion of the coffee market depends on the sustained development of the domestic economy and the further growth of consumer income. Near

2014-10-25
Distribution inventory and expansion plan of specialty cafes

Distribution inventory and expansion plan of specialty cafes

In Starbucks, Costa, Pacific Coffee, Kopi Luwak and other European and American coffee brands, after a crazy round of horse racing enclosure in China, there has been a trend of Korean style, literature and art control, and maverick cafes.

2014-05-30
Themed Cafe: another main Force in expansion

Themed Cafe: another main Force in expansion

There is no doubt that various themed cafes are another main force in the expansion of cafes.

2014-05-30
The share price has risen sevenfold in three years. Starbucks cooks Golden Coffee.

The share price has risen sevenfold in three years. Starbucks cooks Golden Coffee.

Despite a two-week correction in US stocks, the share price of Starbucks, the world's largest coffee and beverage retailer, bucked the trend, reaching an intraday high of $61.98 on Friday and closing at $61.67. once again set an all-time high for intraday and closing prices. Starbucks shares have risen 27.5% year-to-date, compared with the company in 2008.

2014-06-26
Taste and taste of espresso Coffee Machine Brand Italian blend Bean Italian Milk Coffee English

Taste and taste of espresso Coffee Machine Brand Italian blend Bean Italian Milk Coffee English

The less condensed Italian style doesn't care about Tian Chang Di Jiu (Eternal Dumpling), only about what it once had. The Italian style is concentrated in a small amount, and each mouthful presents a magnificent feast for the taste buds. Good Italian concentration, even if the amount is small, but the aroma lingers in the lips and teeth for a long time, dozens of minutes later, you can still feel the wonderful aftertaste. Today, with the vigorous development of Italian milk coffee, the taste and taste of espresso

2016-07-07
Pacific Coffee (Pacific Coffee) Coffee Brand introduction Coffee products

Pacific Coffee (Pacific Coffee) Coffee Brand introduction Coffee products

Pacific Coffee (Pacific Coffee) Enterprise name: Shanghai China Resources Platzefik Catering Management Co., Ltd Brand name: Pacific Coffee Industry Coffee Industry Coffee Coffee in Shanghai: food and Beverage desserts Brand orientation: medium and High-end area demand: 80-150 years Cooperation period: 8-10 years Plan expansion area: East China, North China, Southwest key cities: Shanghai, Zhejiang

2016-03-03
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